Stanislaus County Workforce Development Board
Commuter Study (and COVID-19 Initial Impact Statement)
On behalf of Stanislaus County Workforce Development (SCWD), from 2019 to 2020, RDA conducted a large-scale commuter survey of the Altamont Pass/I-580 westbound corridor to provide the County with critical insight into the characteristics, motivations, and challenges of the local workforce and employers. This effort was both a point-in-time and longitudinal study that represents an update and expansion of two previous commuter surveys conducted in the last twenty years.
This project involved extensive outreach across a number of channels, including mailing 115,000 surveys to employed adults living in the County; creating a website where Stanislaus County commuters can learn more about the project, take the survey, and sign-up for qualitative data collection activities; managing an online advertising firm to draft online advertisements and conduct targeted deployment of ads; writing and placing rush-hour advertisements on radio stations; and drafting and submitting to the Modesto Bee an editorial about the survey. RDA also conducted employer group interviews and employee focus groups and interviews.
Data collection for this study concluded in December of 2019, and the final report was scheduled to be presented in March 2020. However, when California issued a shelter-in-place order in response to the spread of COVID-19, SCWD decided to delay the release of the report. In August 2020, SCWD reengaged RDA to add to the Commuter Study Report a preliminary summary of economic changes in the county since the onset of COVID-19. RDA researched emerging impacts of the pandemic on the county’s economy, labor market, and commuters and added these new insights to the report. Although the original report no longer represents a current description of the Stanislaus County’s workforce or local economic conditions, it provides important insight into pre-pandemic economic, labor market, and commuter trends that can inform local and regional economic development recovery efforts, including helping to set strategic objectives and metrics, workforce and economic program design, and strategies to attract businesses seeking to relocate.
RDA can help you achieve
outcomes like these.
“RDA always produces high quality, thoughtful and valuable work products for CIBHS as a customer. A recent stakeholder input project for the Bay Area received high praise from our county partners. The team is approachable, responsive and flexible. RDA has the ability to interpret the needs you have for a project and design something impactful that reflects your intended vision. I would highly recommend RDA for your next evaluation project.”
Amy Faulstich, MSW
Senior Associate - California Institute for Behavioral Health Solutions
"We can't thank Gina Martinez and Stephanie Bimar enough for their compassionate support and guidance while NAMI-Santa Clara County navigates our faith leader grant in the midst of a pandemic. Gina and Stephanie are professional, highly skilled and dedicated to supporting mental health transformation; and they go the extra mile to serve their clients. We highly recommend them to any company or agency in need of data gathering and reporting."
Team Lead, FaithNet Program - NAMI Santa Clara County
“RDA has provided exemplary support for the Contra Costa County Adult Education Consortium for the past three+ years. Their professional approaches and skills have facilitated challenging partnership and organizational discussions while assisting our consortium to successfully meet every programmatic and compliance milestone. We consider their organization an integral part of our own, as well as our success. Thank you RDA!”
Senior Dean of Curriculum and Instruction, Diablo Valley College
Contra Costa County Adult Education Consortium
"The RDA team was such a help for us all these years. They took care of every piece of our evaluation and produced reports that were very high-quality and thorough. The RDA team was always very accommodating of our data challenges and always did their best to help us make use of what they discovered. RDA was a partner with our program."
Program Director, Assisted Outpatient Program (AOT)
Northern Nevada Adult Mental Health Services
"We have partnered with RDA on research, evaluation, technical assistance, and grant writing projects and have had overwhelming success. A strong working relationship drives our ability to develop effective planning and implementation strategies. They listen, adapt, guide and bring a tremendous amount of expertise and focus to our collaborative efforts."
Chief Executive Officer - San Francisco Pretrial Diversion Project
"The Santa Cruz County Probation Department has enjoyed working with RDA over the past 4 years and found their staff to be exceptionally professional and highly dedicated to helping my department use data to illustrate successes and identify areas for improvement. They produce high quality and accurate reports, which help us use data to inform policy and practice change. I highly recommend them."
Chief Probation Officer - Santa Cruz County Probation Department
"Rubicon has reaped many benefits through partnering with RDA over the last several years. RDA delivers stellar project management, proposal writing, and facilitation services. The RDA team provides an optimal balance of organization, accountability, and personability that makes partnerships easy and effective. If a funding proposal or project convening is entrusted to RDA, you can be certain you are in good hands!"